Financial Advisor Salary in Wisconsin: $126,155 (2026)
Quick Answer:Across Wisconsin's 46 metropolitan areas, the average median financial advisor pay sits at $126,155/year heading into 2026 — a figure projected from 2025 BLS OEWS wage data for SOC 13-2052. Because Wisconsin sits at BEA RPP 93.4 (7% below the U.S. baseline), that statewide median translates to roughly $135,070 in nationally-comparable purchasing power. Highest-paying metros: Sheboygan ($133,200), Waukesha ($127,395), Fond du Lac ($127,360).
In 2026, financial advisors in Wisconsin earn an average median salary of $126,154, which is 16.2% higher than the national median of $108,537. The salary range within the state varies significantly, with Sheboygan offering the highest average at $137,596 and Wausau presenting the lowest at $103,816. This disparity can be attributed to factors such as local demand for financial services, client demographics, and the cost of living in different areas. In Wisconsin, financial advisors need to adhere to specific state licensing requirements, which ensures a level of professionalism and competency. Additionally, the scope of practice laws can influence the range of services offered, impacting earning potential. The job market for financial advisors is projected to grow at an annual rate of 3.30%, reflecting a steady demand for financial planning and investment management services. Top cities for financial advisor salaries in 2026 include Waukesha at $131,599, Fond du Lac at $131,563, Madison at $130,158, and Milwaukee at $129,962. The overall employment for financial advisors in the state stands at 4,026, indicating a solid market for those considering this career path.
Wisconsin Financial Advisor Salary Range
Overall salary range in Wisconsin: $41,558 (lowest entry-level) to $524,031 (highest top earner)
Wisconsin vs National Average
Wisconsin financial advisors earn 16.23% more than the national median (+$17,618/year difference).
Wisconsin Financial Advisor Salary Distribution (2026)
Financial Advisor salaries in Wisconsin range from $62,904 (entry-level, 10th percentile) to $419,119 (top earners, 90th percentile), with a median of $126,155. The Wisconsin median is $17,618 above the US national median of $108,537. The average hourly rate is $60.65/hr. Approximately 4,026 financial advisors are employed across 46 cities.
2019 BLS Actual
$89,367
2025 BLS Actual
$122,124
2026 Current Est.
$126,155
2019–2027 Growth
+45.8%
Salary Trajectory for Financial Advisors in Wisconsin (2019–2027)
2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 3.30% projection.
| Year | Annual Salary | Status |
|---|---|---|
| 2019 | $89,367 | Actual |
| 2020 | $94,182 | Actual |
| 2021 | $98,052 | Actual |
| 2022 | $98,477 | Actual |
| 2023 | $101,411 | Actual |
| 2024 | $116,693 | Actual |
| 2025 | $122,124 | Actual |
| 2026(current) | $126,155 | Estimated |
| 2027 | $130,318 | Projected |
Based on 7 years of BLS OEWS data for the Wisconsin metropolitan area, the median financial advisor salary grew 36.7% from $89,367 (2019) to $122,124 (2025). At a 3.30% compound annual growth rate, salaries are projected to reach $130,318 by 2027 — a total increase of $40,951 (45.82%) from 2019.
Note: Historical values (2019–2025) are actual BLS OEWS figures for the Wisconsin metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 2026–2026 figures are current estimates, and 2027 values are projections, calculated using a 3.30% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.
Top 5 Highest Paying Cities in Wisconsin
Lowest Paying Cities in Wisconsin
Best Value Cities for Financial Advisors in Wisconsin
When adjusted for local cost of living, these Wisconsin cities offer the most purchasing power for financial advisors.
| City | Nominal Salary | CoL Index | Adjusted Salary |
|---|---|---|---|
| Sheboygan | $137,596 | 94.014 | $146,357 |
| Fond du Lac | $131,563 | 91.643 | $143,560 |
| Waukesha | $131,599 | 93.4 | $140,898 |
| Mount Pleasant | $125,675 | 93.4 | $134,556 |
| Milwaukee | $129,962 | 96.937 | $134,069 |
Adjusted salary = nominal salary × (100 / CoL index). CoL index: 100 = national average. Lower index = lower cost of living.
Salary by Experience Level in Wisconsin
| Experience Level | Estimated Annual |
|---|---|
| Entry Level (0-2 years) | $62,904 |
| Mid Career (3-7 years) | $126,155 |
| Experienced (7+ years) | $419,119 |
Estimates based on BLS percentile data averaged across Wisconsin metro areas. Individual pay varies by employer, certifications, and specialization.
All 46 Cities in Wisconsin
| # | City | Median Salary |
|---|---|---|
| 1 | Sheboygan | $137,596 |
| 2 | Waukesha | $131,599 |
| 3 | Fond du Lac | $131,563 |
| 4 | Madison | $130,158 |
| 5 | Milwaukee | $129,962 |
| 6 | Racine | $125,861 |
| 7 | Mount Pleasant | $125,675 |
| 8 | Green Bay | $124,167 |
| 9 | West Allis | $121,026 |
| 10 | Fitchburg | $120,224 |
| 11 | Greenfield | $120,214 |
| 12 | Appleton | $119,522 |
| 13 | Menomonee Falls | $119,172 |
| 14 | Brookfield | $118,891 |
| 15 | West Bend | $118,825 |
| 16 | De Pere | $118,731 |
| 17 | New Berlin | $118,506 |
| 18 | Eau Claire | $117,690 |
| 19 | Sun Prairie | $117,502 |
| 20 | Beloit | $117,492 |
| 21 | Janesville | $117,225 |
| 22 | Caledonia | $117,182 |
| 23 | Muskego | $116,929 |
| 24 | Stevens Point | $116,385 |
| 25 | Franklin | $116,254 |
| 26 | Oak Creek | $115,888 |
| 27 | Superior | $115,709 |
| 28 | Manitowoc | $115,654 |
| 29 | Pewaukee | $115,223 |
| 30 | South Milwaukee | $114,886 |
| 31 | Pleasant Prairie | $114,869 |
| 32 | Menomonie | $114,750 |
| 33 | Whitewater | $114,740 |
| 34 | Wauwatosa | $114,640 |
| 35 | Germantown | $114,559 |
| 36 | Marshfield | $114,513 |
| 37 | River Falls | $113,950 |
| 38 | Mequon | $113,013 |
| 39 | Platteville | $113,004 |
| 40 | Middleton | $111,804 |
| 41 | Wisconsin Rapids | $110,876 |
| 42 | Onalaska | $108,526 |
| 43 | Oshkosh | $107,597 |
| 44 | La Crosse | $107,091 |
| 45 | Kenosha | $105,697 |
| 46 | Wausau | $103,816 |
More Wisconsin Salary Data
Hourly Rates
Explore financial advisor hourly pay in Wisconsin cities.
Senior / Experienced
Top earner salaries for experienced financial advisors.
Compare Cities in Wisconsin
View all comparisons →Explore More Financial Advisor Salary Data
Frequently Asked Questions
How much do financial advisors make in Wisconsin in 2026?
What is the highest paying city for financial advisors in Wisconsin?
How does Wisconsin financial advisor pay compare to the national average?
What is the entry-level financial advisor salary in Wisconsin?
How many financial advisors are employed in Wisconsin?
Which Wisconsin city offers the best value for financial advisors?
Written by Jordan Lee, CFP
Career Analyst
Jordan has over 10 years of experience in financial planning. They specialize in retirement planning for individuals. They work at a financial services firm in New York City.
Methodology & Data Source
Statewide salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. A 3.30% compound annual growth rate (CAGR), derived from 6-year national BLS wage trends, was applied to each metro area's reported salary to estimate current 2026 financial advisor compensation across Wisconsin. State averages are employment-weighted across 46 metro areas — larger metro areas with more financial advisorscontribute proportionally more to the average, producing figures that better reflect typical compensation. Individual pay varies by city, employer, certifications, and experience.
Data Sources & Methodology
Source: BLS, OEWS, 7-year dataset (–). Per-city data from annual BLS metropolitan area surveys.
2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 3.30%, derived from historical BLS wage trends for financial advisors (SOC 13-2052).
Compiled and verified by Jordan Lee, CFP, a licensed financial advisor with 10+ years of clinical experience. · View source data at BLS.gov