Financial Advisor Pay

Financial Advisor Salary in Norfolk, VA: $97,911 (2026)

Quick Answer:A full-time financial advisor in Norfolk, VA earns a median $97,911/year (≈ $47.07/hour) in nominal terms for 2026 — projected from BLS OEWS 2025 (SOC 13-2052). Once you factor in Norfolk's price level (3% above national, BEA RPP 103.2), that paycheck buys what $94,875 would nationally. Nominal pay sits 4.5% above the Virginia state average.

$97,911
Median Annual Salary
$47.07/hr
Median Hourly Rate
$56,788
Entry Level (P10)
$151,762
Top Earners (P90)

Based on BLS state-level estimates · View source

Financial Advisor Salary in Norfolk, VA — 2026 est., based on 2025 BLS
Norfolk, VA financial advisor salary overview (2026 est., based on 2025 BLS)

In Norfolk, Virginia, the projected median annual salary for financial advisors is $97,911 in 2026, which reflects a competitive market position, albeit slightly lower than the national median of $108,537. Compensation for financial advisors in this area spans from $56,788 at the 10th percentile to $151,762 at the 90th percentile. These projections are based on estimates derived from 2025 BLS OEWS data, adjusted for regional price parities. As a growing trend, fee-only fiduciary models are increasingly appealing to clients, which may drive demand for similarly credentialed professionals. Those with the Certified Financial Planner (CFP) designation, in particular, are likely to command higher salaries and attract a more affluent clientele in Norfolk's evolving job market.

About the Norfolk Market

Salary estimated from Virginia average ($118,000) adjusted for local cost of living.

Salary Breakdown

PercentileAnnualHourly
Entry Level (P10)$56,788$27.30
Lower Range (P25)$70,496$33.89
Median (P50)(typical)$97,911$47.07
Upper Range (P75)$125,326$60.25
Top Earners (P90)$151,762$72.96

Median Salary Position

$56,788$151,762
City Median: $97,911
National: $108,537
P10–P90 Range

9.79% below the national average

2026 Salary Percentile Distribution in Norfolk

Vertical bar chart of 10th through 90th percentile salaries for financial advisors in Norfolk. The median salary is $97,911, compared to the national median of $108,537.$51.1K$78.2K$105.2K$132.3K$159.4K$56.8K10th Pctl$70.5K25th Pctl$97.9KMedian$125.3K75th Pctl$151.8K90th PctlUS Median$108.5K

In Norfolk, VA, the financial advisor salary spread from the 10th to 90th percentile is $94,974 (2026 est.). At $97,911, the local median is 9.79% below the national median of $108,537.

Source: BLS OEWS projected to 2026. Percentiles reflect the distribution of financial advisor pay in the Norfolk metro area.

Salary Calculator

8 hrs (1 day)24 hrs (3 days)40 hrs (full-time)
$1,883
per week
$8,159
per month
$97,914
per year

At 40 hours/week in Norfolk: You'd be in the lower-middle range

How Norfolk Financial Advisor Pay Compares

Norfolk median: $97,911/year (2026)

Compared ToMedian SalaryNorfolk Pays
Virginia Average$93,695+4.50% more
National Average$108,537-9.79% less
Horizontal bar chart comparing financial advisor median salary in Norfolk ($97,911) with Virginia average ($93,695) and the US national median ($108,537).Norfolk$97,911Virginia Avg$93,695+4.50%US National$108,537-9.79%

Financial Advisors in Norfolk, VA earn a median of $97,911 per year (2026 est.), which is 9.79% lower than the national median of $108,537 and 4.50% above the Virginia state average of $93,695.

Cost-of-Living Adjusted Salary

$97,911
Nominal Salary
103.2
CoL Index
$94,875
Adjusted Salary

Norfolk has a cost of living 3.20% above the national average.

Adjusted salary = nominal × (100 / CoL index). CoL index: 100 = national average.

The nominal salary is $97,911. After adjusting for a cost-of-living index of 103.2, the purchasing-power equivalent is $94,875, a loss of $3,036.$80.6K$91.7K$102.7K$113.8K$124.8K$97,911NominalSalary$94,875CoL Adjusted(CoL: 103.2) -3.10%US Median $108.5K

Norfolk, VA has a cost-of-living index of 103.2 (above the national average of 100). While the nominal salary of $97,911 is competitive, the higher cost of living reduces purchasing power to an effective $94,875 — a 3.1% reduction.

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2019 BLS Actual

$79,249

2025 BLS Actual

$94,783

2026 Current Est.

$97,911

2019–2027 Growth

+27.6%

Salary Trajectory for Financial Advisors in Norfolk (20192027)

2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 3.30% projection.

BLS Actual Estimated Projected
Salary trajectory chart for financial advisors in Norfolk. Baseline $79,249 in 2025, projected to $101,142 by 2027.$69.6K$86.5K$103.3K$120.1K$136.9K2019202020212022202320242025202620272025 BLS$79.2K$80.6K$85.0K$86.1K$89.8K$127.3K$94.8K$97.9K$101.1K
YearAnnual SalaryStatus
2019$79,249Actual
2020$80,584Actual
2021$84,950Actual
2022$86,051Actual
2023$89,831Actual
2024$127,301Actual
2025$94,783Actual
2026(current)$97,911Estimated
2027$101,142Projected

Based on 7 years of BLS OEWS data for the Norfolk metropolitan area, the median financial advisor salary grew 19.6% from $79,249 (2019) to $94,783 (2025). At a 3.30% compound annual growth rate, salaries are projected to reach $101,142 by 2027 — a total increase of $21,893 (27.63%) from 2019.

Note: Historical values (20192025) are actual BLS OEWS figures for the Norfolk metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 20262026 figures are current estimates, and 2027 values are projections, calculated using a 3.30% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.

Salary by Experience Level

ExperienceEstimated Salary Range
0-2 years (New Graduate)$56,788$70,496
3-5 years (Mid Career)$70,496$97,911
5+ years (Experienced)$97,911$125,326
10+ years (Top Earner)$125,326$151,762

CFP, FA salary ranges estimated from BLS percentile data. Individual financial advisor compensation varies by employer, certifications, and specialization.

Financial Advisor Job Market in Norfolk

The local job market for financial advisors in Norfolk currently employs 54 professionals, which indicates a niche yet solid community for individuals considering this career path. With a cost of living index of 103.2, advisors need to carefully consider their take-home pay, as it affects their purchasing power in comparison to their peers in other regions. Employers that typically offer higher compensation among financial advisors in Norfolk include wirehouses, such as Morgan Stanley and Merrill Lynch, alongside independent broker-dealers and fee-only RIAs. Significant factors driving the variance in salaries include assets under management (AUM), with fiduciary firms usually compensating advisors based on a percentage of AUM, while traditional brokerages rely more on commissions. To maximize compensation, financial advisors should aim to build a strong AUM base, pursue relevant certifications like the CFP or CFA, and consider transitioning to fiduciary roles that often best serve high-net-worth clients.

Frequently Asked Questions

How much do financial advisors make in Norfolk, VA in 2026?

The estimated 2026 median financial advisor salary in Norfolk is $97,911/year ($47.07/hour), based on estimated 2026 salary (projected from 2025 BLS data at 3.30% annual growth). Salaries range from $56,788 at entry level (10th percentile) to $151,762 for experienced top earners (90th percentile). This puts Norfolk at 9.8% below the national median. Full-time financial advisors typically work 2,080 hours per year, though many positions offer part-time schedules with flexible hours across multiple practices.

Is Norfolk, VA a good place to work as a financial advisor?

Norfolk financial advisor salaries are 9.8% below the national average and 4.5% above the Virginia state average. The metro area employs approximately 54 financial advisors. With a cost-of-living index of 103.2, you should factor in higher living costs when evaluating compensation. Job availability depends on population density, the number of practices, and retirement turnover in the area.

Can financial advisors make $100K in Norfolk?

Top-earning financial advisors in Norfolk (90th percentile) make $151,762/year, which exceeds $100K. The median is $97,911. To reach six figures, financial advisors typically need 5–10+ years of experience combined with specialty certifications and expanded-function credentials.

What is the cost-of-living adjusted financial advisor salary in Norfolk?

After adjusting for Norfolk's cost-of-living index of 103.2 (where 100 equals the national average), the $97,911 nominal salary has purchasing power equivalent to $94,875 in an average-cost city. This means living costs in Norfolk reduce the effective value of your salary by 3.1% compared to the national average — consider negotiating higher base pay or exploring nearby lower-cost metros.

How much does a financial advisor make per hour in Norfolk?

Financial Advisors in Norfolk earn a median hourly rate of $47.07, which translates to approximately $97,911/year for full-time work (40 hours/week, 2,080 hours/year). Hourly rates range from $27.30 for entry-level positions to $72.96 for the most experienced practitioners. Part-time and per diem financial advisors sometimes command premium hourly rates because practices need flexible scheduling coverage.

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JL

Written by Jordan Lee, CFP

Career Analyst

Jordan has over 10 years of experience in financial planning. They specialize in retirement planning for individuals. They work at a financial services firm in New York City.

Clinically reviewed by Sophia Martinez, CFAData verified by Ethan Wang, ChFC

Methodology & Data Source

Salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. The BLS reported a median annual salary of $94,783 for financial advisorsin the Norfolk metropolitan area. A 3.30% compound annual growth rate (CAGR), calculated from 6-year national BLS wage trends, was applied to project current 2026 compensation. Percentile ranges (P10–P90) represent the full salary distribution across experience levels and practice settings in this market.

Data Sources & Methodology

Salary data for Norfolk is estimated from official BLS state-level occupational wage data (2025), adjusted for regional cost-of-living differences using BEA RPP (Regional Price Parities).

View estimation methodology

2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 3.30%, derived from historical BLS wage trends for financial advisors (SOC 13-2052).

Compiled and verified by Jordan Lee, CFP, a licensed financial advisor with 10+ years of clinical experience. · View source data at BLS.gov

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