Financial Advisor Pay

San Diego vs Upland: Financial Advisor Salary (2026)

Compare financial advisor salaries between San Diego, CA and Upland, CA. All figures are 2026 estimates projected from BLS 2025 data.

San Diego, CA
$134,631
$64.73/hr
Upland, CA
$111,467
$53.59/hr

Side-by-Side Comparison

MetricSan Diego, CAUpland, CA
Median Salary$134,631$111,467
Hourly Rate$64.73$53.59
Entry Level (P10)$70,905$64,650
25th Percentile$98,703$80,256
75th Percentile$195,950$142,678
Top Earner (P90)$418,923$172,773
Total Employed3,01018
Side-by-side bar chart comparing San Diego ($134,631) and Upland ($111,467) financial advisor salaries.San DiegoUplandMedian Salary$134,631$111,467Entry Level (P10)$70,905$64,650Top Earner (P90)$418,923$172,773US Median $108,537

Verdict

San Diego, CA offers better overall compensation for financial advisors, winning 4 out of 4 metrics compared to Upland.

The salary gap between San Diego and Upland is $23,164 (20.78%). San Diego's median is +24.04% compared to the US national median of $108,537.

Salary Range Comparison

The full salary range (10th to 90th percentile) in San Diego spans $348,018,Upland spans $108,123. San Diego has a wider pay range, meaning more potential for high earners but also more variation.

San Diego
P10 (Entry)$70,905
P25$98,703
Median$134,631
P75$195,950
P90 (Top)$418,923
Upland
P10 (Entry)$64,650
P25$80,256
Median$111,467
P75$142,678
P90 (Top)$172,773

Cost-of-Living Adjusted Comparison

After cost-of-living adjustment, San Diego ($120,328 effective) pays 22.09% more than Upland ($98,556 effective).

San Diego
Nominal: $134,631
CoL Index: 111.887
Adjusted: $120,328
Upland
Nominal: $111,467
CoL Index: 113.1
Adjusted: $98,556

Cost-of-living adjustment: salary × (100 / CoL index). Index of 100 = national average.

Which City Is Right for You?

Choose San Diego if…

  • Higher median salary ($134,631/year)
  • Better top-earner potential ($418,923)
  • Larger job market (3,010 employed)
  • Better purchasing power (CoL-adjusted: $120,328)
  • You prefer the California area and lifestyle

Choose Upland if…

  • You prefer the California area and lifestyle

Historical Salary Growth Comparison

Based on BLS OEWS metropolitan area data, financial advisor salaries in San Diego grew 12.6% from 2019 to 2025, compared to -29.5% growth in Upland over the same period.

San Diego, CA

+12.6%

$115,720 (2019) → $130,330 (2025)

Upland, CA

+-29.5%

$153,126 (2024) → $107,906 (2025)

View Full Salary Data

Frequently Asked Questions

Which city pays financial advisors more: San Diego or Upland?

San Diego has a higher median financial advisor salary at $134,631/year, compared to Upland at $111,467/year — a difference of $23,164 (20.78%).

What is the hourly rate difference between San Diego and Upland?

San Diego financial advisors earn $64.73/hr while Upland hygienists earn $53.59/hr (2026 est.).

Should I relocate from San Diego to Upland as a financial advisor?

Consider more than just salary when comparing San Diego and Upland. Factor in cost of living (CoL-adjusted: San Diego = $120,328, Upland = $98,556), job availability (3,010 vs 18 employed), commute, and career growth potential.

What do entry-level financial advisors earn in San Diego vs Upland?

Entry-level (10th percentile) financial advisors earn $70,905 in San Diego and $64,650 in Upland. The San Diego area offers higher starting salaries.

Related Comparisons

JL

Written by Jordan Lee, CFP

Career Analyst

Jordan has over 10 years of experience in financial planning. They specialize in retirement planning for individuals. They work at a financial services firm in New York City.

Clinically reviewed by Sophia Martinez, CFAData verified by Ethan Wang, ChFC

Methodology & Data Source

All salary figures are 2026 projections based on BLS OEWS May 2025 data. A 3.30% CAGR (derived from 6-year national BLS trends) was applied to estimate current compensation. Cost-of-living adjustments use BEA Regional Price Parity data. Actual salaries vary by employer, certifications, and experience.

Data Sources & Methodology

Source: BLS, OEWS , released .

Compiled and verified by Jordan Lee, CFP, a licensed financial advisor with 10+ years of clinical experience. · View source data at BLS.gov